Easter is hopping into full swing at SM, bringing with it a delightful mix of whimsy, treats, and family-friendly fun. Shoppers can look forward to an eggs-tra special celebration. From colorful surprises to sweet indulgences, the spirit of Easter comes alive with every aisle you explore.

At the heart of the festivities is The SM Store, where the Kids’ Accessories section transforms into a charming Easter nook. Think adorable bunny headbands that add a playful touch to any outfit, perfect for little ones joining egg hunts or simply embracing the season’s cheerful vibe.

For those with a sweet tooth, The SM Store’s Snack Exchange offers a treasure trove of Easter goodies. Shelves are lined with vibrant chocolates, candies, and festive treats ideal for egg hunts and gift baskets. From brightly colored toy eggs and baskets by Dutche Chocolates to chewy gummy eggs in pastel hues, there’s no shortage of delights. Kinder Joy adds an extra layer of excitement with its signature combination of chocolate and surprise toys tucked inside.

Meanwhile, Toy Kingdom outlets at The SM Store bring the Easter spirit to life with cuddly bunny plushies and a wide assortment of colorful eggs, pails, and baskets that can be personalized for egg-hunting adventures. It’s a one-stop destination for creating memorable Easter moments for kids and kids-at-heart alike.

Whether you’re shopping in-store or browsing online at The SM Store website, Easter finds are just a click or a short trip away. With personal shoppers ready to assist and fresh deals popping up, preparing for the holiday has never been easier.

As families plan their visits, SM malls in the north metro are also observing adjusted schedules in line with the Lenten season. SM City Grand Central, SM City Valenzuela, and SM Center Sangandaan will be closed on Maundy Thursday and Good Friday, giving way to a more solemn observance. Operations resume on Black Saturday and Easter Sunday, with SM City Grand Central welcoming shoppers from 10 AM to 10 PM on both days, while SM City Valenzuela and SM Center Sangandaan will be open from 10 AM to 9 PM.

For those preparing meals or picking up essentials during Holy Week, SM Supermarket at SM City Grand Central will remain open on Maundy Thursday from 8 AM to 6 PM and on Good Friday from 8 AM to 1 PM. At SM Center Sangandaan, its Supermarket will operate from 8 AM to 6 PM on Maundy Thursday and extend slightly until 5 PM on Good Friday. Meanwhile, SM Hypermarket at SM City Valenzuela will accommodate shoppers from 10 AM to 8 PM on both Maundy Thursday and Good Friday, ensuring that last-minute Easter needs are still within reach.

With thoughtful preparations and festive offerings, SM makes it easy to turn Easter into a meaningful yet joy-filled occasion. So, gather the family, fill those baskets, and head out for an eggs-traordinary adventure. Because at SM, every Easter moment is made a little more magical. Visit your most loved SM Mall today. 

Published: 2026-03-20 21:32:35